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FIFA 19 - EA Wants New Leagues, Chinese Super League Is Very Popular

2/6/2018 11:28:08 AM

EA is looking for new leagues for FIFA 19 and the following FIFA offshoots. In the future, China and the Middle East will become more important. Which new licenses are coming?

Realism, authenticity and an enthralling atmosphere are the terms that EA Sports uses every year to advertise its new FIFA offshoot. To get close to these goals, you need real leagues, real teams and real players on the virtual turf.

That's the big selling point of the FIFA series: numerous licenses are owned by EA Sports. And in the future, more license packages will be laced.



The more leagues, the greater the competitive advantage

As the kicker reports, EAs CFO Blake Jorgensen spoke in the latest financial report about the plans for the FIFA series.

According to Jorgensen, they want to expand their licenses, because the close partnership with the leagues is one reason why FIFA is so successful. Currently, not all leagues have been licensed, which is why you constantly look around, which leagues are gaining in importance, which leagues you can work together better. FIFA-18 ronaldo

Because more leagues in FIFA not only boost the business, but also promote football around the globe.

"The leagues see us as an important way to market their product, their players, their teams and their stadiums. And of course we see it as a perfect business combination for us. "

New target groups for FIFA are best won if the domestic leagues and clubs are represented in the football simulation. The players identify with their favorite club. If this is in FIFA, for many this is a crucial reason, whether to buy the game or not.

Therefore, EA wants to make sure that in the future, they also create league license packages in the regions that they want to open up as football markets. Of course, one continues to be interested in furthering the partnerships with the large, established leagues. This is an incredible competitive advantage.

EAs CEO Andrew Wilson calls concrete ideas for new markets: In parts of China and in the Middle East big chances would open for FIFA. The US and Southeast Asia would continue to grow alongside the already strong European market.

So, in the future, we may expect new licenses in FIFA 19 and Co. from these regions. FIFA 18 bundesliga


What new leagues do players want for FIFA 19?

One of the biggest league wishes for FIFA 18 was the league three years ago. In surveys, she always took a top placement. And indeed, since FIFA 18, the third division is in the game.

Big English-speaking FIFA sites like fifplay and fifauteam are currently running fresh polls: which new leagues do you wish to see in FIFA 19?

At fifplay, around 750,000 FIFA fans participated in the survey (05.02.). Here, the Chinese Super League takes the top spot, just ahead of the Czech and Kazakh league.

At fifauteam, the majority of the votes went to the Czech league, followed by the Slovak and Chinese leagues.

Many players would welcome FIFA 18's participation in the Chinese league.

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